OnPoint Internet Marketing was founded by Craig de Borba the co-founder of
Kaizen Way Marketing a National SEO onpoint internet marketing logoMarketing Company based out of Sacramento.

OnPoint consists of a team of specialists in every channel including Social Media, SEO, PPC, Video, and Affiliate Marketing.

Why the change?
Kaizen was launched in Jan. 2010 and although it is a great philosophy (the constant pursuit of excellence) and one we still operate off of daily, the name and meaning was often misunderstood, or unknown to our public.

For this reason we felt it was necessary to move to something that our public could connect with immediately.
Several names were surveyed and On Point Internet Marketing Company was founded. On Point can be summed up with on target, on the mark, precise. It’s easy to understand and we feel this perfectly defines our strategies and process for working with businesses and entrepreneurs to help them market online.

Proudly serving Sacramento since Jan. 2010 and specializing in:

  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Social Media Management
  • Paid Advertising
  • Affiliate Programs
  • Web Design
  • Lead Generation
  • Internet Marketing

Call Now To Set Up A Free Consultation!

About Kaizen:


Kaizen (改善) (pronounced ki-zen), is of Japanese origin and when translated means “change for the better” or “the constant pursuit of excellence”. It is improvement! The process of measuring one’s ROI, Marketing Systems, analyzing it, improving and testing, then measuring it again.

Based out of Sacramento California and founded in 2010.







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